Amazon Scores Gaming-Video Streaming Site Twitch For $970M
Amazon has successfully bought the video-gaming streaming site Twitch for $970 million. Read on to learn more about this news story.
After months of negotiations for Google’s YouTube, an e-commerce company, Amazon scores online-video site Twitch Interactive. According to Deadline, Amazon has pitched in $970 million for the three-year-old video-sharing site.
Twitch, also known as Twitch.TV, is a live-streaming video platform focusing on video gaming, including playthroughs of video games by users, along with broadcasts of e-sports competitions. Content on the site can either be viewed live or in an on-demand basis. The site has been so popular that it has 55 million monthly users and has amassed almost 400 million hours of video by more than 1 million users from amateurs and pros to publishers, online game tournaments and conferences. It was even considered as the fourth largest source of peak Internet traffic in the United States.
“Broadcasting and watching gameplay is a global phenomenon and Twitch has built a platform that brings together tens of millions of people who watch billions of minutes of games each month,” stated Amazon CEO Jeff Bezos in the Deadline article.
“We chose Amazon because they believe in our community, they share our values and long-term vision, and they want to help us get there faster,” added Twitch.TV CEO Emmett Shear.
Shear commended that the Amazon Web Services platform was an “attractive” aspect of the deal and that Amazon had “built relationships with the big players in media,” which could be used to the service’s advantage.
Twitch’s purchase marks the third recent video gaming-oriented acquisition made by Amazon, which previously acquired gaming developers Reflexive Entertainment and Double Helix Games.
That’s it for Amazon’s acquisition of the gaming-video streaming site, Twitch. For more updates on celebrities and upcoming TVshows and movies, stay tuned here on Movie News Guide (MNG).
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