Using a clever technique for promotions, a 21-year-old Australian former state swimming champion turned model, Gabby Epstein is making thousands of dollars by featuring a carefully-place product adverts in her Instagram selfies.
This Instagram model is successful in her campaign because of her nearly 700,000 Instagram followers. She was able to earn spending money by simply posting her selfies with discreet promotions for different products she is endorsing. Most of the brands she is supporting range from swimming gear, tooth whitening products, booze companies, watches, fashionable apparel, smoothies and even pet products.
Epstein admits, “I definitely earn more money from Instagram, 100 per cent. About a year and a half ago I was travelling to Brisbane a lot for work and by the time you take out the agency’s 20 per cent, GST on commission and then tax, the model is left with little.”