‘Shark Week’ Gets Its Highest Ratings Ever

By Kevyn Cortez | 4 years ago
‘Shark Week’ Gets Its Highest Ratings Ever
The Discovery Communications Building in Silver Spring, Maryland decorated for Shark Week in August 2012. Date 12 August 2012 Source Own work Author Farragutful

Discovery Channel’s annual “Shark Week” rises from the depths as it reached new heights gaining top ratings for the said annual program. Read on to learn more about this story.

According to Variety, Discovery Channel earned its highest “Shark Week” run ever in its 27th-year history.

The program, which was aired from Aug. 10 until Aug. 16, 2014, became the most-watched program for the event.The audience included women from ages 25-54 (621,000), women 18-49 (639,000) and adults 25-54 (1.4 million). The acquired rating from the women 18-49 was considered as the highest rating every for the network’s series.

Discovery topped primetime cable network ratings for its Sunday night program “Shark of Darkness: Wrath of Submarine,” gaining an average of 3.83 million viewers, including 2.38 million in Men  18-34 and 25-54 Persons making it the No. 1 telecast on all of the television that night.

This year’s “Shark Week” averaged 2.48 million primetime viewers, a tad bit lower than last year’s 2.56 million, with overall the number of people who tuned into this year’s “Shark Week” is over 42 million –also lower than last year’s cume of 51.6 million.

“Shark Week 2014” earned Discovery the top spot making it No. 1 primetime network in cable with People and Men 18-49 and 25-54 for a second consecutive week. Numerous programs grabbed no. 1 spot in all of TV, these programs include the following:

 “Shark of Darkness: Wrath of Submarine”, “Jaws Strikes Back,” “Alien Sharks: Return to the Abyss,” “Sharkageddon,” “Megalodon: New Evidence,” and “Shark After Dark,” the returning “Shark Week’”s late night talkshow.

“Shark Week” is an annual week-long programming block on Discovery Channel which features shark-based programming, real and fictional. It is held annually, normally in July or August, “Shark Week”was originally developed to raise awareness and respect for sharks. Since then it has evolved into more entertainment-oriented programming. It is the longest-running cable television programming event in history.

On Facebook, 13 million people had more than 21 million interactions around “Shark Week” content, an 110 percent increase from last year. It ranked in the Daily Top 5 on Nielsen’s SocialGuide throughout the week and generated 70 primetime Trending Topics on Twitter over 7 days.

That’s it for Discovery Channel’s: Shark Week” ratings, for more details on your favorite TV shows stay tuned here on Movie News Guide (MNG).

Photo Source:  Wikimedia Commons / Farragutful


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